Hey friend. I hope your holidays were wonderful and you've had a great start
to 2024.
I'm starting the new year - and this first post of the year - with a new
mindset. There's a question that's been lingering in my mind for quite some
time, and I think, finally, I have my answer.
Part I
What's your endgame?
What are you working towards?
What do you want your legacy to be?
Heavy questions, I know. But really, this is what I've been pondering.
Especially today... it's the start of the new year... and it's my birthday! :)
For those of us in the second half of our lives, these kinds of questions
become more frequent. Louder. More troublesome.
Four years ago to the day I wrote
this post about experiencing a midlife crisis. My feelings have only become
more pronounced with what has happened to the world since then. Call it the
"great reset", when Covid, global conflicts, inflation etc etc have caused
us all to reconsider and reprioritize what we want out of life.
For me, that has shifted so much over the years. I started my career with a
degree in Finance and an MBA in Strategic Management. As a financial analyst
and then a project manager, I loved digging deep into numbers, creating
processes, and bringing large, complex projects to fruition.
Then I started this blog in 2007 and built an online career around it. I've
created multiple income streams, made tens of thousands in affiliate
commissions, and continue to work with amazing brands on five-figure
collaborations.
I've also been a conference organizer, a podcaster, an influencer, a social
media consultant. I've run courses and masterminds, appeared in magazines
and on air.
And somewhere along the way, I lost sight of my endgame.
Part II
If I were to look back and find the common thread between my work
experiences it would be this:
I'm driven by a desire to provide others the tools, systems, and know-how
that helps them reach their full potential.
Whether it was providing courses to help you design any room in 7 simple steps, creating conferences so content creators can learn from experts, or
showing you
how to renovate a bathroom
- my "Why" has always been to help you achieve what you didn't think was
possible.
Which is why a career focused on pleasing algorithms, sharing shopping
links, and creating content - while extremely profitable - is no longer a
fit. Perhaps it never was.
I am made for coaching others
I am made for 3 year strategic plans, gantt charts, and spreadsheets
I am made for identifying far off, pie-in-the-sky goals, and breaking them down into bite-sized, attainable, daily actions
I am made for inspiring, leading, and encouraging others to think bigger, strive further, and just do it
I am made for 3 year strategic plans, gantt charts, and spreadsheets
I am made for identifying far off, pie-in-the-sky goals, and breaking them down into bite-sized, attainable, daily actions
I am made for inspiring, leading, and encouraging others to think bigger, strive further, and just do it
Especially the women in the second half.
The women who still have big dreams but feel diminished in their current
role as worker bee, mother, and ignored 40+ demographic
The women who are underemployed
The women who see themselves as creative and not business-minded
The women who know they are capable of being and doing more, but lack the
plan and village of support to get there
Is that you?
The Year of Action
There are many coaches and gurus who promise six figure businesses and a 1000
new followers in the blink of an eye. They make money showing you how to do
what they do, but don't help you to make money doing what
you do.
That's where I come in.
✅ Creating a tailored and personalized playbook to help you get from where
you are to where you want to be.
✅ Providing you the long-term support, feedback, and truth-telling needed
to keep you accountable, motivated, and on track
✅ Helping you grow your business in a way that is profitable, optimized,
sustainable, and passion-driven
I have been where you are and know that the challenges at this point in your
life and career can feel insurmountable. I know what it means to balance the
demands of children, aging parents, partners, comfortable careers and your
own self doubts while pursuing a new path. But it can be done.
Are you ready to finally move towards those dreams you've held onto for so
long? Are you ready for a year of action?
Because you and I - we can make that happen.
The end of the tunnel? We see it now. Far down the road, but it's there.
So let's make the leap. Excuses are endless but time is not.
Let's chat about your dreams: Schedule a heart-to-heart Discovery Call with
me today.
Limited Discovery Call slots are available. Let's kickstart your Year of
Action.